Asian Sound

Asian Sound Radio
Broadcast area North West England, North Yorkshire
Frequency 963, 1377 KHz & DAB Digital Radio & TuneIn Radio
First air date 3 June 1996
Format Asian
Owner Asian Sound Radio Ltd

Asian Sound Radio is a radio station located in Broadcast House, Southall Street in Manchester.[1] It is the only 24-hour radio station in the North West dedicated to the Asian community, broadcasting across the whole region from Preston in the North to Stockport in the South. The programming is a blend of news, current affairs, interviews, competitions, music and information in English, Urdu, Punjabi, Bengali and Gujarati.

Asian Sound Radio has a plethora of presenters, the youngest being 19-year-old Inzy Rashid who presents the Breakfast Show and a Sports Roundup show. Nuzhat Mehboob is the longest running presenter of the station as she was one of the first presenters when the station trailed in 1994.

On 10 October 2016, the station's regulator, Ofcom, announced that Asian Sound Radio Limited had failed to pay its annual broadcast licence fee and was considered by the agency to be "on notice that the breach is being considered for the imposition of a statutory sanction, which may include a financial penalty and/or licence revocation"[2]

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Coordinates: 53°29′31″N 2°14′44″W / 53.492036°N 2.245444°W / 53.492036; -2.245444

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