Billy McFarland (entrepreneur)

Billy McFarland
Born 1991 (age 2425)
New York, NY
Residence New York, NY
Nationality American
Alma mater Bucknell University
Occupation Founder and CEO, Spling
(2010-present)
Founder and CEO, Magnises
(2013-present)
Years active 2005-present

Billy McFarland (born 1991)[1] is an American tech entrepreneur. He is the founder and CEO of Spling, and founder and CEO of the Magnises black card and mobile app.

Early life and education

McFarland was born in New York City[2] and raised in Short Hills, New Jersey.[3] At the age of 13, he founded his first company, an online outsourcing business that matched clients with designers.[1][3] He briefly attended Bucknell University in Lewisburg, Pennsylvania,[3][4] where he studied computer engineering.[5]

Career

Spling

McFarland dropped out of college toward the end of his freshman year and founded online ad platform Spling, where he continues to serve as CEO.[3][6] The site allows users to improve the appearance of URLs by turning them from text links into graphic images organized as mosaics on virtual bulletin boards.[7] Spling's clients include Discovery and Universal.[8]

Magnises

McFarland founded Magnises in August 2013, and officially launched the card on March 1, 2014,[9][10] aiming to create an exclusive black card that was community-oriented and technology-based, offering perks, guidance and cachet that would improve the everyday life of its members and appeal to the millennial generation.[1][11][12][13] The card is not an actual credit card, as it is not connected to any financial institution; rather, it transfers data from an existing card onto the strip of the Magnises card, allowing it to be used in place of the original debit or credit card.[9][14] The original card continues to work as well.[15]

The card has a $250 annual fee, with no initiation fee or spending requirements.[4][9] It is available in New York City and Washington, DC, with plans to expand to Atlanta, Los Angeles, Boston, Chicago and London.[4][15][16] Through 2015, Magnises has over 10,000 members,[17][18] and has raised $3 million in venture capital.[19]

References

  1. 1 2 3 Alyson Penn, “New Black Card Comes With One Big Perk – A New York City Social Life,” Business Insider, June 11, 2014.
  2. “You should know… Magnises,” Scene, May 2014.
  3. 1 2 3 4 Doree Lewak, “The college dropout behind NYC’s most exclusive credit card,” New York Post, July 5, 2014.
  4. 1 2 3 “Black card for millennials,” Fox Business, July 11, 2014.
  5. Christopher Wink, “Spling founder Billy McFarland: our investors are in New York City,” Technical.ly / Philly, March 6, 2012.
  6. Madeline Stone, "A 23-year-old created a club for elite millennials where everyone gets a black card and parties in a New York City penthouse," Business Insider, July 17, 2015.
  7. “Spling.com Seeks to Beautify Web Links, CEO Says,” Bloomberg TV, May 10, 2013.
  8. Krista Soriano, “Carded: What It’s Like to Own a Magnises Card,” Du Jour, March 2014.
  9. 1 2 3 Carson Griffith, “Musicians Embrace Magnises, a Black Card for the Younger Set,” Billboard, March 18, 2014.
  10. Julie Earle-Levine, “Techie creates starter ‘black card’ for 20-somethings,” New York Post, April 20, 2014.
  11. Jeremy Glass, “Magnises: The Only Other Black Card You Need to Know About,” Supercompressor, April 18, 2014.
  12. “The Mastermind Behind NYC’s Newest Black Card,” Bloomberg TV, August 19, 2014.
  13. “Millennials lacking financial literacy?” Fox Business, August 14, 2014.
  14. Kristin Tice Studeman, “A Hunk of Metal, a Chunk of Clout,” New York Times, December 18, 2013.
  15. 1 2 Michelle Magnan, “Magnises Credit Card,” AskMen, July 2014.
  16. Alyson Krueger, "This Black Card Gets Millennials Everything They Want (Free Champagne, Private Jets) And Much More," Forbes, August 18, 2015.
  17. Madeline Stone, "Magnises, a private club for elite millennials, is now offering its members access to swanky nightclubs and hotel stays for $79 a night," Business Insider, February 3, 2016.
  18. Crystal Rivera, "An invite-only black card for millennials," CNBC, December 4, 2015.
  19. Graham Winfrey, "Why a 23-Year-Old Founder Created a 'Black Card' for Millennials," Inc., September 28, 2015.

External links

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