Comparison of Mobile CRM systems

This article is a comparison of notable mobile CRM systems. ERP systems, are considered a superset of CRM systems.

Introduction

The market for mobile CRM applications is currently seeing record growth as new products and services around mobile CRM are being developed. The benefits of mobile CRM application have been demonstrated in a paper by Grandhi & Chugh (2012) through the case of Dow Corning and DirecTV where the introduction of SAP CRM system helped to improve their customer relations.[1] Analysis of the two organisations revealed that mobile CRM applications are not only helping them to improve relationship with customers, but also helping to reduce the costs of acquiring new customers.[1]

General

Only stable releases are considered.

System Creator Last Updated Android Tablet Application iOS Tablet Application Mobile Platforms Offline Access Free Mobile Access
Base CRM Base CRM 2016 Yes Yes iOS,[2] Android,[3] Windows Phone[4] Yes Yes
Elements CRM Elements CRM 2013 No Yes iOS[5] Yes
Microsoft Dynamics CRM Microsoft 2015 Yes/Third Party Yes/Third party Windows Phone[6] Yes Yes
Oracle CRM Oracle Corporation 2013 Yes Yes iOS,[7] Android[8] Yes Yes
Pipedrive Pipedrive 2016 Yes Yes iOS,[9] Android,[10] Yes Yes
Salesforce [11] Marc Benioff 2013 No Yes iOS,[12] Android[13] Yes Yes
SAP CRM SAP 2013 Yes Yes iOS,[14] Android[15] Yes Yes
Zoho CRM ZOHO Corporation 2013 Yes Yes iOS,[16] Android[17] Yes No

See also

References

  1. 1 2 Grandhi, S & Chugh, R 2012, ‘Strategic Value of Mobile CRM Applications: A Review of Mobile CRM at Dow Corning and DirecTV’, International Proceedings of Computer Science and Information Technology, vol. 36, pp.405-410. http://www.ipcsit.com/vol36/075-ICIIM2012-M40003.pdf
  2. "Base CRM and Sales Tracking". Apple. Retrieved 5 June 2013.
  3. "Base CRM and Sales Tracking". Google. Retrieved 5 June 2013.
  4. "Base CRM". Microsoft. Retrieved 5 June 2013.
  5. "Elements CRM". Apple. Retrieved 5 June 2013.
  6. "Activity Feeds". Microsoft. Retrieved 5 June 2013.
  7. "Oracle CRM On Demand Connected Mobile Sales". Apple. Retrieved 5 June 2013.
  8. "Oracle Fusion Mobile Sales". Google. Retrieved 5 June 2013.
  9. "Pipedrive Sales Management IOS app on iTunes". Apple. Retrieved 21 Mar 2016.
  10. "Pipedrive Sales Management Android App". Google. Retrieved 2 March 2016.
  11. "Salesforce CRM comparison". Salesforce.
  12. "Salesforce Mobile". Apple. Retrieved 5 June 2013.
  13. "Salesforce Mobile". Google. Retrieved 5 June 2013.
  14. "SAP CRM Sales". Apple. Retrieved 5 June 2013.
  15. "SAP CRM Sales". Google. Retrieved 5 June 2013.
  16. "Zoho CRM". Apple. Retrieved 5 June 2013.
  17. "Zoho CRM". Google. Retrieved 5 June 2013.
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