Fever 104 FM
- For the Brisbane Austereo Station 4MMM, that used to be called FM 104, see 4MMM.
- For FM104, broadcasting from Dublin, Ireland, see FM104.
Fever 104 FM (by HT Media Ltd.) is an FM radio station in India with one of the leading FM channels in the country today. It is available in Delhi, India (since October 2006), Mumbai, India(since January 2007), Bangalore, India (since March 2007), Kolkata, India (January 2008), in Chennai, India (since September 2015 as Fever 91.9 FM) and Hyderabad (Since 2016 as Fever 94.3 ) with a vibrant, youthful, creative and interactive programming, that just lets the music play! With the best quality and most quantity of music on-air, constantly playing only the top contemporary hits, Fever 104 FM is synonymous with less talk, more music.
Fever is known for pioneering the concept of radio dramas in the Industry and has repackaged great epics like Ramayana, Gandhi, Bose and Bal Gopal for today’s youth. The station has also offered industry’s 1st situational comedy radio series, ‘Friends in a Metro; horror series, ‘Kya Who Sach Tha’ and radio dramas based on crime such as ‘Case 104’. Bollywood, sports, music and reality on radio are the key pillars for the brand.
Fever 104 FM is accredited many ‘firsts’ in the industry, be it in the music or non-music genres. From 40 minutes of non -stop music, contests and radio dramas to client integrations, innovation is now a part of Fever framework. Fever 104 FM is the choice of today’s times and aims to provide best on air entertainment with quality music. Strong listener focus with a high degree of innovation and creativity has always been Fever 104 FM’s commitment to its listeners. Fever 104 FM today is recognized as a vibrant, youthful, creative and the most interactive music destination.
Fever, on the 11th of November changed its name from Fever 104 FM to Sachin Fever 104 FM (till the 18th of November) to pay tribute to India's cricket legend Sachin Tendulkar.[1]