Hoorsenbuhs

Hoorsenbuhs
Private
Industry Jewelry
Founded 2005
Founder Robert Keith
Key people
 Robert Keith and Kether Parker
Website www.hoorsenbuhs.com/index.html

Hoorsenbuhs is a California-based jewelry company.

History

Hoorsenbuhs was founded in 2005 by then-fashion photographer Robert Keith, who sold the first ring he created, the day he made it as a personal project, for $3000. The company is named for a 16th-century Dutch trading ship that was sailed by Keith's ancestors. Keith took on Kether Parker as a partner, and turned Keith's newfound hobby into a business. Parker was the recipient of the second ring created by Keith. Parker officially joined the company in 2007, as the company's brand ambassador. Later that year the line was picked up by Barneys New York.[1][2] The original California sales room for the company was located in Santa Monica, housed within a 1941 Quonset hut. The company has since changed locations following the demolition of the original building.[3]

Partnerships

The company has partnered with Newbark, a leather goods retailer, to create a collection of shoes.[4][5] They have also partnered with Jay-Z in the development of special edition pieces.[6] They have partnered with Forevermark to create a line of diamond jewelry, including bridal rings.[7] The line has a guarantee that the diamonds were procured responsibly.[8] In 2014 the company collaborated with Damien Hirst to produce the Cathedral Collection.[9]

References

  1. ↑ Ronald D. White (September 16, 2012). "Burnishing a jewelry business". Los Angeles Times. Retrieved May 9, 2014.
  2. ↑ "Meet the Men Behind Hoorsenbuhs". The Window. May 8, 2012. Retrieved May 9, 2014.
  3. ↑ Steffie Nelson (May 2, 2011). "Linked In". New York Times Magazine. Retrieved May 9, 2014.
  4. ↑ "WWD Accessory of the Day: Newbark". Woman's Wear Daily. September 11, 2012. Retrieved May 9, 2014.
  5. ↑ Edward Barsamian (November 27, 2012). "Hoorsenbuhs and Newbark's Slippers". New York Times Magazine. Retrieved May 9, 2014.
  6. ↑ "A New York Holiday: Shawn Jay-Z Carter". The Window. September 25, 2013. Retrieved May 9, 2014.
  7. ↑ Merle Ginsberg (February 7, 2013). "Forevermark Diamonds Has Its Hollywood Moment". The Hollywood Reporter. Retrieved May 9, 2014.
  8. ↑ VICTORIA GOMELSKY (May 16, 2012). "Using celebrities as a showcase". International Herald Tribune. Retrieved May 9, 2014.
  9. ↑ Zoe Dickens (March 26, 2014). "Damien Hirst's New Jewellery Collection". Harpers Bazaar. Retrieved July 8, 2014.

Further reading

External links

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