Pink Petro

Pink Petro
Industry Energy
Founded 2014 (2014)
Headquarters Houston, Texas, United States
Area served
 worldwide
Key people
 Katie Mehnert (CEO)
Services social media community, broadcast media
Website www.pinkpetro.com

Pink Petro is a company, a social media and a learning community created for women professionals in the energy industry and headquartered in Houston, Texas. Katie Mehnert, an energy industry industry entrepreneur, founded the company in 2014, with the support of Shell, Halliburton, Jive Software and KPMG.[1][2][3][4][5]

History

The Pink Petro story started in 2013, aboard a Boeing 777 from London to Houston when Mehnert laid down her ideas on three cocktail napkins. With encouragements from Cindy Patman, a senior director of diversity and corporate affairs at Halliburton and support from Shell Oil, she launched an online platform based on cloud enterprise social technology from Jive Software. Then, the CEO of Jive, Elisa Steele also helped create a partnership at Silicon Valley. During the Offshore Technology Conference, Mayor Annise Parker proclaimed Pink Petro Day on May 2, 2015 to celebrate with over 300 executives and professionals.[6]

Pink Petro marked its first year with The HerWorld Energy Forum, on International Women’s Day, hosted at Halliburton headquarters in Houston and live-streamed around the globe.[7][8][9]

Activities

Pink Petro has four core areas centered on development including mentorship (mentHER), professional networking (networkHER), leadership (leadHERship), and sponsorship (sponsHER). It advocates the creation of a new culture that better integrates women in the energy industry in the oil and gas industry.[10][11][12][13][14]

Pink Petro TV

PinkPetroTV is an online television channel produced by Pink Petro in cooperation with the TV Worldwide Internet TV network.[15][16]

HERWorld conference

In May 2015, Pink Petro organized the HERWorld Energy Forum, a daylong conference streamed across the globe with local events being coordinated by internal women’s networks at Halliburton, Shell, GE, KPMG, and Spectra.[17]

Executives

See also

Further reading

References

  1. ↑ Bertie Melinda (March 10, 2015). "Pink Petro Network to Grow, Empower Women in Energy". Rigzone.
  2. ↑ "How social technology connects women in the energy industry". Bakken.com. March 26, 2015.
  3. ↑ "This industry has even fewer women than tech". Fortune (magazine). August 4, 2015.
  4. ↑ "Energy boards lacking diversity trigger climate worry". Bloomberg. June 9, 2016.
  5. ↑ Angela Shah (October 22, 2014). "Social Site Pink Petro Aims to Raise the Energy Industry's XX-Factor". Xconomy.
  6. ↑ Sewing, Joy (May 6, 2015). "Mayor Annise Parker joins the launch of Pink Petro".
  7. ↑ "Pink Petro Launches HERWorld, a Global Energy Forum". Rigzone. February 10, 2016.
  8. ↑ Johnson, Mary (March 1, 2016). "Woman to watch: Pink Petro founder hosts global forum for women in energy". Biz Women – The Business Journal.
  9. ↑ Aringoli, Frederico (July 4, 2015). "Una red social para cerrar la brecha en el petróleo". Río Negro (newspaper).
  10. ↑ Ainslie Chandler (June 9, 2016). "Saving the Earth by Making Energy Industry's Boardrooms Diverse". Bloomberg.
  11. ↑ Schimke, Caroline (March 16, 2016). "Diversity in energy industry workforce leads to higher productivity, profit". Eaglefordtexas.com.
  12. ↑ Staff report (April 5, 2015). "Energy Pipeline: News Briefs". Greely Tribune.
  13. ↑ "Didn't you know? Men, women are different". Midland Reporter-Telegram. May 12, 2015.
  14. ↑ Aringoli, Frederico (July 4, 2015). "Una red social para cerrar la brecha en el petróleo". Río Negro (newspaper).
  15. ↑ "Share - A New Way to Educate: PinkPetroTV".
  16. ↑ Kristen OCTG (June 22, 2016). "Pink Petro: The Perfect Storm – Managing Political Risk in Energy".
  17. ↑ "Global HerWorld Energy Forum".

External links

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