Vigor S.A.
Sociedade Anônima | |
Traded as | BM&F Bovespa: VIGR3 |
Industry | Food processing |
Founded | 1953 |
Headquarters | São Paulo, Brazil |
Key people | Gilberto Xandó (Chairman and CEO) |
Products | Milk and dairy products |
Revenue | US$1.5 billion (2012)[1] |
Profit | US$14.9 million (2012)[2] |
Parent | J&F Investimentos |
Website |
www |
Vigor is a Brazilian dairy and food company and is the sixth largest dairy company in Brazil. The company is a subsidiary of JBS, the largest food processing company in the world, the company is headquartered in São Paulo.
Still specializing in UHT milk and milk derivatives (varieties of yogurt, cheese, butter, ice cream, etc.), the company also has an interest in fruit juices, pasta, sauce and vegetable fats and oils. These products are distributed under well-known brand names such as Vigor, Leco, Danubio, Faixa Azul, Serrabella, Amélia, Franciscano, Carmelita e Mesa.
Through the synergy and experience of JBS in exports of meat and hides, the existing export markets and dairy out of Brazil, such as cream cheese and curd, which are exported to Europe, Egypt, Angola, Cape Verde and Russia.
Industrial units
Vigor have 7 industrial plants located in 4 Brazilian states, they are São Paulo, Minas Gerais, Paraná and Goiás, the industrial plants are located in:
- São Paulo - São Paulo
- São Caetano do Sul - São Paulo
- Cruzeiro - São Paulo
- Anápolis - Goiás
- Lavras - Minas Gerais
- São Gonçalo do Sapucaí - Minas Gerais
- Santo Inácio - Paraná
Competitors
The company is the sixth milk producer company in Brazil, and have many major competitors such as the Brazilians LBR - Lácteos Brasil, BRF and multinationals such as Nestlé, Danone and Parmalat.